Product work, agency work and freelance work — what I built, the decisions behind it, and what it was worth to the business on the other end.
A SaaS product I designed, built and shipped solo: a WordPress builder that turns a prompt into real, editable pages, templates and headers — clean HTML and CSS instead of page-builder markup. Live, with paying customers.
Custom web applications beyond WordPress — Laravel and Node back ends, React, Next.js and Vue front ends, MySQL data models and REST APIs, taken from idea to production.
Accessibility auditing and hands-on remediation for US client sites — keyboard navigation, screen-reader semantics, contrast and forms brought to WCAG 2.1 AA, without overlay widgets.
Two and a half years as the development side of a US agency's care program: updates, security, performance, uptime, redesigns and a constant queue of client requests across 150+ live sites.
Purpose-built plugins for client sites — custom post types, admin tools, API integrations and front-end features — written to do one job well instead of carrying a feature store nobody uses.
WooCommerce stores built and customised for real-world selling — custom product types, checkout flows, shipping and payment logic, and performance work on stores that had grown slow.
Free 30-minute call, an honest opinion on scope, and a written quote within two business days.